Hero
Who is this for, what do you help with and what should the visitor do next?
Offer
Explain the scope, output, requirements and exclusions.
Proof
Place relevant evidence beside the claim it supports.
Process
Show the next few steps in ordinary language.
Decision details
Explain pricing status, contact details and applicable service terms.
Worked example / note
Hero draft: [Specific help] for [specific audience]. See [relevant example] or [clear next step].