Build a Sustainable Newsletter Editorial System — leave with a six-issue plan and reusable newsletter template
a six-issue plan and reusable newsletter template
8 AM–11 AM IST · Online
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PRACTICAL BRAND WORKSHOP · English
Draft a Five-Email Welcome Sequence
In this 3-hour live workshop, you will learn email and customer lifecycle through a guided example and leave with five drafted welcome emails and a send plan. Ajay Singh leads practical steps, discussion and a result review. Bring approved or sample material, then use the checklist to choose your next practice task. Business outcomes are not guaranteed.
WhenSunday, 27 December 2026
Time · IST8 AM–11 AM IST
Language · DurationEnglish · 3 hours
Fee · Host₹399 · Ajay Singh
Check the scheduled date and time above
What will you learn and leave with?
five drafted welcome emails and a send plan
Who is this session for?
Founders and marketers starting permission-based email follow-up
Level: Beginner to intermediate
Who it is not for: People expecting guaranteed reach, sales or a done-for-you agency service
How will we practise this skill live?
- 1 / 5
Define the subscriber promise and consent source
- 2 / 5
Map five useful moments in the welcome journey
- 3 / 5
Draft subjects, opening lines and one action per email
- 4 / 5
Review tone, accessibility and unsubscribe language
- 5 / 5
Create a test and scheduling checklist
Review your result against the session checklist, record what still needs evidence and choose one improvement to practise after the workshop.
What should you prepare?
A laptop, an existing or clearly labelled sample brand, approved materials and access to the tools you choose; paid subscriptions are optional
How can you continue practising?
Apply five drafted welcome emails and a send plan to a second approved example. Compare the result, document what you changed and ask a colleague to check clarity against the workshop criteria.
YOUR HOST
Ajay Singh
Founder of Brand with Ajay · branding, marketing and reputation. Practical sessions use approved work or clearly labelled sample examples.
Meet Ajay SinghBEFORE YOU REGISTER
What else should you know?
Can I email everyone whose address I find?
Use a lawful, permission-based list and respect unsubscribe requests. Publicly available contact information is not an invitation to add someone to a marketing sequence.
When is this session and what language is it in?
Sunday, 27 December 2026, 8 AM–11 AM IST, online in English. All times use India Standard Time (Asia/Kolkata).
What does ₹399 cover?
₹399 covers one 3-hour English or Hinglish workshop. Each language session needs its own registration. Only the next 3 individual paid sessions are bookable; registration closes at the start.
What should I prepare before joining?
A laptop, an existing or clearly labelled sample brand, approved materials and access to the tools you choose; paid subscriptions are optional Share only material you own or have permission to use; presenting your work publicly is optional.
What if I cannot attend this slot?
Choose another scheduled language session or a free Sunday discussion. If registration is not open, save your interest for this session. A recording or attendance certificate is not promised before its availability is confirmed.
Cannot make this slot?
CONTINUE LEARNING
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