Employer Brand Content Plan

₹399 · live workshopBuild Your Brand With AjayAttract better candidates with employer-brand content — a 30-day plan built from your real cultureEnglish

Ajay SinghBrand strategy

Brand with Ajay

What will you learn and leave with?

an employer value proposition draft and a 30-day hiring content plan

Who is this session for?

Founders and HR leads at growing companies competing for talent

Level: Intermediate

Who it is not for: Companies wanting to advertise a culture they do not actually have

How will we practise this skill live?

1. 1 / 6

   Capture what is genuinely true about working at your company

2. 2 / 6

   Draft an employer value proposition in plain words

3. 3 / 6

   Plan content formats: team stories, day-in-the-life, decisions and values in action

4. 4 / 6

   Build a 30-day plan across founder, team and company channels

5. 5 / 6

   Set consent and approval rules for featuring employees

6. 6 / 6

   Review an employer value proposition draft and a 30-day hiring content plan against the audience, message and evidence criteria you chose

Review your result against the session checklist, record what still needs evidence and choose one improvement to practise after the workshop.

What should you prepare?

Basic knowledge of your team, roles you hire for and how work actually happens

How can you continue practising?

Apply an employer value proposition draft and a 30-day hiring content plan to a second approved example. Compare the result, document what you changed and ask a colleague to check clarity against the workshop criteria.